Betting company SportPesa has announced a return to sports betting in Kenya after more than a year out of the scene.
They announced this on 30th via their official Twitter handle.
“SportPesa is delighted to resume operations in Kenya. Thank you for your support,” the tweet read.
Ronald Karauri, one of the company’s shareholders, emphasized on the same also via twitter.
“SportPesa is back! I’m happy to announce that the SportPesa brand is back under a new BCLB license holder. https://ke.SportPesa.com #SportPesaisBack,” he said.
He adds that upon resumption, “SportPesa will focus on upholding the highest standards of service and responsible gaming. We look forward to working closely with BCLB and all other stakeholders.”
“We are excited to explore a wide range of partnerships in Kenya over the coming weeks and months, which will prioritize the development of sports in communities across our Great Country!” Mr. Karauri further stated.
The betting firm was among 27 betting companies that had their licences revoked by the government of Kenya last year leading to the firm sending more than 400 employees home.
This was after the government imposed a 20 per cent tax on all betting stakes, a move that the firms cited as unfriendly to both their customers and Treasury.
The promised to resume when Kenya implements “adequate taxation and non-hostile regulatory environment”.
There had been several attempts to make a come back earlier this year, but it turned out to be unsuccessful.
Sportpesa is among the largest betting company in the world and its resumption of services in the country will likely be a boost to the industry and the Kenyan economy.
